Crawl Space — YTD WoW CPL

Last updated: 2026-04-19 14:44 UTC · 13 active CS clients · 2026 YTD · ★ = current partial week

Weekly CPL Pivot — by client (worst CPL → best, left to right)

CPL scale: ≤$40 $40–60 $60–80 $80–100 $100–130 $130–170 $170–230 >$230 INF (spend, 0 leads) no activity
Week
ending (Sun)
Youngstown
$162 · 15ld
Wichita
$114 · 51ld
Lancaster
$94 · 66ld
Springfield
$80 · 54ld
Newark
$78 · 62ld
Portland
$77 · 37ld
Greenville
$76 · 56ld
Roanoke
$67 · 67ld
Central Jersey
$62 · 6ld
Fayetteville
$54 · 35ld
Raleigh
$51 · 12ld
Charlotte
$41 · 15ld
Indianapolis
— · 0ld
Blended
all CS
1/4/2026 $2381ld $465ld $786ld
1/11/2026 $1722ld $874ld $1156ld
1/18/2026 $1115ld $5681ld $1876ld
1/25/2026 $666ld $1084ld $2591ld $9911ld
2/1/2026 $1842ld $1962ld $1033ld $765ld $1742ld $12814ld
2/8/2026 $537ld $954ld $626ld $646ld $871ld $3831ld $7925ld
2/15/2026 $805ld $656ld $656ld $4010ld $1255ld $1004ld $7236ld
2/22/2026 $3801ld $3831ld $795ld $1373ld $829ld $1044ld $11823ld
3/1/2026 $944ld $4861ld $944ld $646ld $2881ld $914ld $1343ld $11623ld
3/8/2026 INF0ld $3661ld $2082ld $1832ld $2452ld $955ld $785ld $557ld $13424ld
3/15/2026 $875ld $2302ld $905ld $1124ld $925ld $1104ld $925ld $3513ld INF0ld $8943ld
3/22/2026 $2112ld $706ld $1054ld $617ld $607ld $815ld $875ld $4410ld $459ld $6955ld
3/29/2026 $1133ld $1083ld $675ld $546ld $655ld $655ld $556ld $369ld $3111ld $5653ld
4/5/2026 $3261ld $2261ld $487ld $487ld $864ld $566ld $584ld $1692ld $1133ld $8035ld
4/12/2026 INF0ld INF0ld $1612ld $3281ld $1722ld $3501ld INF0ld INF0ld INF0ld $1732ld $3410ld $705ld $16923ld
4/19/2026★ $574ld $465ld $2313ld $793ld $396ld $2310ld $2012ld $1812ld $426ld $2610ld $1352ld $2710ld INF0ld $3393ld
LIFETIME $162 $114 $94 $80 $78 $77 $76 $67 $62 $54 $51 $41 $81
Trend: Blended CS CPL compressed from ~$78 (1/4) → ~$33 (4/19). Best (≤$80): Springfield · Newark · Portland · Greenville · Roanoke. Needs attention (>$100): Youngstown · Wichita.

Week-over-Week Δ CPL % — Blended CS (active clients only)

Spike (CPL worsened) Compression (CPL improved) Trend line